Novi Sad is Serbia’s second most populous city located in the northern part of the country. With Belgrade (80km) and the Hungarian (100km), Croatian (40km) and Romanian (130km) borders are all 1.5 hour proximity, the city is well connected with motorways. Furthermore, it offers a port on the Danube. 

The trade and service sector in Novi Sad is developing rapidly, attracting domestic and foreign investors. The city offers numerous advantages for business, including favorable conditions for investments and a developed industrial zone.

The presence of strong universities, leading among them the University of Novi Sad with technical and technological faculties, creates favourable conditions for the development of industry and innovation. A qualified workforce, together with a stimulating business environment, makes Novi Sad attractive for various economic sectors.